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How to use Miro to manage content production

Miro is my go-to tool for content planning and management. In this post I’m going to show you how I use it to manage content production. I’ll also show you how I use it to plan and track the narrative for longer writing tasks, such as web pages.

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Shades of grey of the human experience with Matt dobbin

Market research can reveal surprising and interesting things about the human experience.  It’s easy to make assumptions about your customers based on your own biases.  For example, you could assume that travel books are no longer relevant to travellers.  Why would you need a travel book when you have access to so many travel apps?  According to Matt Dobbin, Director of Atticus Research, travel books are still very much relevant to travellers today, often providing a respite from digital connectivity.

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